Good UX has real business value.<\/p>\n
It can increase revenue, customer happiness, and cut down on costs. Yet do you ever feel like your work isn\u2019t fully appreciated in the business world?<\/p>\n
If so, look to these inspirational thought leaders to feel more secure about the business benefits of UX.<\/p>\n [FREE UX DESIGN COURSE]<\/p>\n Click Here to Dive into the World of UX<\/span>\n <\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n Susan Weinschenk is a behavioural psychologist and the founder of The Team W<\/a>. She\u2019s been in the UX field for thirty years, and is the author of the important books like 100 Things Every Designer Needs to Know about People<\/a>. It\u2019s a great resource if you need to convince business people about UX. She\u2019s also a podcast host at Human Tech<\/a>.<\/p>\n Follow:<\/strong> @thebrainlady\u00a0<\/a><\/p>\n Read:<\/strong> 100 Things Every Designer Needs to Know about People<\/a><\/p>\n Watch:<\/strong> The ROI of User Experience<\/a><\/p>\nSusan Weinschenk PhD<\/h2>\n